Marketing, lead generation and creating a strong brand
Effective marketing and lead generation play an integral role in any broker’s success at the best of times, but even more so under challenging circumstances such as COVID-19.
Effective marketing and lead generation play an integral role in any broker’s success at the best of times, but even more so under challenging circumstances such as COVID-19.
Last week, ASIC released its regulatory guide 273, the final guidance for the incoming Best Interests Duty for mortgage brokers.
The coronavirus pandemic and its associated social distancing requirements forced businesses across Australia to change the way they operated, with many moving online for the first time. While the broking industry has long been adopting technology to create a more efficient and seamless customer experience, the pandemic saw many lenders change policies to enable brokers to write mortgages digitally.
In April, Momentum Intelligence conducted a major survey to understand how the coronavirus pandemic has been affecting the nation’s small businesses.
This episode of In Focus, recorded live at The Adviser’s recent Better Business Summit 2020, unveils what Australians think of the mortgage process and mortgage brokers.